Open your imagination with the exciting, magic milk experience in every box of Kellogg’s Froot Loops Willy Wonka Berry-licious Breakfast Cereal. Inspired by the classic movie Willy Wonka and the Chocolate Factory, this milk-changing cereal flavours milk to taste like sweet, fruity berries while transforming the colour to purple. Naturally flavoured with other natural flavours, each healthy serving is a good source of nine vitamins and minerals, low fat and contains 16g of whole grain; Fun for adults and kids to eat, Froot Loops Willy Wonka Berry-licious Cereal sparks joy beyond morning, too.